AUDIENCE INTELLIGENCE

Effective Intelligent Media Buying at your fingertips.

Simple, transparent, effective curation that drives results. Curation as it's supposed to be!

Discover

Welcome to an evolution in digital advertising

We believe advertising can be better. More relevant, more transparent, and more rewarding for advertisers, media owners, and the audiences they serve.

MetaCurate is a curation services company powered by the Audience Intelligence platform. From day one, our mission has been to transform programmatic advertising by giving advertisers and media owners the control, transparency, and efficiency they need — so advertising reaches its full potential.

[ What is Audience Curation? ]

47%
Lower CPA
vs open exchange baseline
23%
Lower CPM
through curated supply paths
3×
Audience Match
accuracy without cookies

Unlocking the Full Potential of Programmatic Advertising

Curation represents the next evolution in programmatic advertising. It's designed to make digital advertising work as it should — transparent, efficient, and genuinely effective.

Streamlining audience discovery for greater accuracy and effectiveness
Driving additional revenue growth for advertisers and media owners
Maximising opportunities for data monetisation
Enhancing campaign performance to deliver superior results

Who Benefits from Audience Curation?

Advertisers & Agencies

  • Better Campaign Performance: Expect a 30–50% boost through smarter, sharper targeting and relentless optimisation.

  • Greater Reach Beyond PMP Limitations: Our 1-to-many curated marketplaces use multiple targeting signals and pre-vetted inventory to enable more efficient bidding, better audience matching, and broader reach than standard 1-to-1 PMPs.

  • Premium Placements, Every Time: Our team rigorously review every single domain, app, and CTV channel, ensuring zero chance of your ads appearing in low-quality environments.

  • Greener Campaigns: Cut your campaign's carbon footprint by 40–60% compared to traditional programmatic ads.

Media Owners

  • Maximise Revenue: See a 24–28% boost in yield thanks to our cutting-edge curated campaigns.

  • First-Party Data Power: Unlock the value of your data and monetise your assets — curated campaigns maximise first-party insights, enhancing audience relevance and boosting engagement.

  • Transparency: Get real-time access to advertisers' KPIs and live campaign performance, empowering you to optimise content and pricing for maximum impact.

  • Enhanced User Experience: Serve users relevant ads by balancing monetisation with quality, improving engagement and fostering positive interactions.

Built for buyers who demand more

Audience Intelligence is engineered from the ground up for transparency, control, and commercial honesty — the things digital media has been missing for too long.

No black-box fees — full auction transparency
Built on open standards: OpenRTB 2.6 & 3.0
GDPR & CCPA compliant by design
Enterprise SLA with dedicated support

[ Performance benchmarks ]

47%
Lower CPA
vs open exchange baseline
23%
Lower CPM
through curated supply paths
3×
Audience Match
accuracy without cookies
100%
Transparent
full supply chain visibility

[ Integrations & Compatibility ]

Works with your stack

Audience Intelligence slots cleanly into existing media workflows — no rip-and-replace required.

DSPs

  • DV360
  • The Trade Desk
  • Xandr
  • Yahoo DSP

SSPs

  • Magnite
  • PubMatic
  • OpenX
  • Index Exchange

Data

  • LiveRamp
  • Audigent
  • DoubleVerify
  • IAS

Planning

  • Prisma
  • MediaOcean
  • FreeWheel
  • Operative

[ Results ]

The results speak for themselves

FMCG Brand
47%
lower CPA

Saw 47% lower CPA with MetaCurate

News Publisher
23%
lower CPM

Achieved 23% lower CPM with MetaCurate

Pharma Brand
23%
more time on site

Captured 23% more time spent on site